Spa Services price list
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About Goldwell Color

Even Color Results Your color service is specific to your hair's condition and porosity – the only way to guarantee even, natural-looking, superior color results.

Just for You Your stylist chooses a developer lotion, depending on what you want to achieve. Box color is "one size fits all" – which may be too much or too little of what you need.

Customized Formulations Your color is yours alone, not a generic flavor on a shelf. Your stylist creates your customized formulation by mixing two or three different colors together and combining with the perfect application technique. The result is the perfect shade that complements your skin tone and style.


Color Services

Dedicated to Color Perfection. Subtle toning, expressive fashion effects or permanent color creations: GOLDWELL color products are tailored to meet every guest’s desire – with supremely reliable and long lasting results and best possible care for hair. Nothing beats professional color and the artistic ability of skilled colorists. All of our Color Services are guaranteed when using our professionally prescribed home care products.


Prices of coloring services may vary depending on the stylist performing the service and the length/texture of hair. At times, extra color ($20.00)might be necessary for a proper color application. All additional costs will be discussed prior to your services during your consultation.

Color Retouch

A professionally matched color application on new growth, this is a single-process hair color usually ideal to cover up to one inch of new hair growth. This service is for the guest previously colored and maintain their color every 4-6 weeks.

Color Correction

Repair the effects of undesirable hair color. This is a complex process of removing or neutralizing unwanted tones or level, and balancing out color. It may involve multiple stages and techniques. It is a true art of color science.

Full Color

Involves the application of permanent, semi-permanent or demi-permanent color from scalp to ends of hair to create a new base color. The difference between each of these types of color is how much of a change you’re looking for and the length of time you want the color to last. Depending on the integrity of the hair will determine the application of products. Your color will need to be re-touched every 4-6 weeks.

Highlights / Low Lights / Dimensional Color

Using a foil technique to highlight or lowlight, various weave or slice techniques are used to create depth and dimension. Dimensional coloring using multiple design placements and unique patterns creating multi-tonal effects. To maintain we recommend touch ups every 6-12 weeks.

Ombre Hair Color

Ombre is the French word for “shading or graduating color”. This is typically a technique that makes the hair gradually lighter or darker at the ends. From subtle and sun kissed to bold and edgy, this look is both fashion-forward and low maintenance! Ideal for medium or long hair lengths.

Men's Reshade Color

The most masculine way to reduce grey. In just 5 minutes, you can blend grey hair discreetly at the shampoo bowl, ensuring natural looking cool-tone results. Feeling refreshed, confident and a little more youthful.

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Park West Hair Design & Spa 14 Lakeshore Drive | Canandaigua NY 14424 | (585) 393-1400 Canandaigua Chamber of Commerce Facebook